icon-alarm icon-all icon-arrow icon-art icon-audience icon-beer icon-book icon-booklet icon-boundins icon-brain icon-business icon-cake icon-certificate icon-challenge icon-clipboard icon-close icon-coffee icon-computing icon-country icon-creative icon-current-affairs icon-deliveryinstructions icon-dinner icon-diving icon-door icon-drink icon-education icon-email icon-envelope icon-family icon-fashion icon-film icon-fishing icon-flying icon-food icon-gaming icon-garden icon-girl icon-gossip icon-graph icon-home icon-info icon-inserts icon-leisure icon-lightbulb-alt icon-lightbulb icon-like icon-link icon-linkedin icon-lunch icon-luxury icon-mappin icon-mens icon-motoring icon-motorsport icon-music icon-newspaper icon-package icon-pdf icon-phone icon-photography icon-printer icon-real-life icon-sci-fi icon-sheets icon-shooting icon-sight icon-smell icon-sound icon-speechbubble icon-sport icon-standout icon-supplement icon-target icon-targeting icon-taste icon-team icon-tech icon-thumb icon-timer icon-tips icon-touch icon-travel icon-tv icon-twitter icon-underground icon-user icon-weddings icon-womens logo-alison-at-home logo-archant logo-caravan-motorhome-club logo-daily-telegraphlogo-future logo-guardian logo-haymarket logo-hellologo-iceberg-press logo-motorsport-network logo-motorsport logo-observer logo-the-guardian-observer logo-the-spectator logo-time-inc-uk logo-zest-media

Marketing at its best draws on human emotion to connect a brand to a customer.

If you engage the human senses, it has the ability to enhance your brand even more.

28% increase in spontaneous recall when an ad is touched*

Paper has the unique ability to engage all 5 human senses.

If you’re thinking smell - think scented paper, if you’re thinking hear - think singing birthday cards, if you’re thinking taste - think peel-back tip-on to reveal a small sample of chocolate.

The PrintWorks collection has some of the most amazing opportunities open to advertisers using paper. You could run these loose, bind them in, tip them on, cover wrap a title, or use them as an OBC.

We would love the opportunity to chat more about the challenges facing your media plans. We can manage the whole process from start to finish.

Call our Print Innovation Sales Manager Paloma Walder on 0207 611 8150 or email paloma@canopymedia.co.uk

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*PHD Touch Study 2014