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Left to Right - Jenna, Paloma, Liv
Canopy Media, a renowned strategic partner delivering innovative sales solutions to media agencies and owners, is delighted to announce pivotal leadership changes.
Paloma Walder Appointed Managing Director
Paloma Walder, previously serving as Managing Partner, is promoted to Managing Director. Paloma has a profound understanding of our industry and the Publishers Canopy works with making her the ideal candidate to steer Canopy Media into its next phase of growth.
Jenna Walcott Named Managing Partner
Concurrently, Canopy Media is proud to announce the promotion of Jenna Walcott to Managing Partner. Over her 8-year tenure, Jenna has grown our marketing, insights, and data analytics platform to become the heart and soul of our sales strategy.
Liv Thompson (ACA) Joins as Finance Director
Complementing Jenna and Paloma is the previous appointment of Liv Thompson as Finance Director. Liv joined Canopy Media in September 2023, following a rapid career progression including roles at PwC London and Arcadia. Liv’s role will be to spearhead the financial performance and growth plans of the business.
Rounding out the leadership team are Chris Grey, CEO and Founder, and Jim Freeman, Chairman.
Chris Grey, Owner of Canopy Media, adds:
"After 17 years it’s a real moment of pride to hand the baton over! This is an exciting chapter for Canopy as our services become ever more relevant in the media sales world and the creation of this new senior leadership team will allow us to play a pivotal role. I have the utmost confidence in their abilities, and I am certain they will navigate our company through continued success in the ever-evolving media landscape."
About Canopy Media Management Ltd
Canopy has been a significant player in the media sales industry, providing support to publishers and agencies for over 17 years. Our work focuses on helping these entities understand and adapt to the changing media landscape and our expertise covers traditional media like Inserts, Print, and DM alongside Display, Classified, and Digital inventory, which is a growing part of our business.
For media agencies and advertisers, Canopy provides access to an extensive portfolio of multi-media solutions and premium publisher relationships, allowing for exclusive media inventory access in the UK. Our approach is to offer a connected planning, insight and activation platform, enriched with proprietary industry research, ensuring unparalleled audience understanding, market insights and targeting capabilities. This enables agencies and advertisers to make informed investment decisions, thereby safeguarding and driving revenue for publishers helping them protect media sales budgets, especially in a time when the media world is rapidly shifting.
Canopy is also recognised for its workplace culture, having been named one of the UK’s Best Places to Work by Campaign Magazine for three consecutive years. This accolade is a testament to their commitment to their employees and the energetic and ambitious nature of their business.
For more detailed information about Canopy’s services and case studies, you can visit their official website at canopymedia.co.uk.
